Share Your Experience: TikTok Used for Slut-Shaming Girls in Western Balkans

Women and girls are often at risk of being denigrated, bullied or sexually exploited via social media. 

One of the problematic issues that they face is slut-shaming – a phenomenon defined by the European Institute for Gender Equality, EIGE as “stigmatising women and girls on the basis of their appearance, sexual availability, and actual or perceived sexual behaviour”. 

According to EIGE, slut-shaming “is a long-standing form of gender-based violence that is amplified in the cybersphere: it perpetuates the regulation of women and girls’ sexuality and curtails their freedom of speech online”.

As the social media platform TikTok has gained billions of users worldwide, it has increasingly been used for slut-shaming. A BIRN investigation in February 2022 concluded that the minimum age requirement to open a TikTok account has done nothing to stop thousands of children in the Balkans under the age of 13 from accessing the short-form video app, increasing the danger of younger girls being slut-shamed.

For our new investigation, we would like to hear from women who have been slut-shamed on social media networks, particularly via TikTok, or from anyone from a country in the Western Balkans who knows someone who has been slut-shamed online.

The key things we want to find out are: 

  • What was the social media platform on which you or someone you know suffered slut-shaming?
  • Did you trust in state authorities, parents or teachers to assist you and stop the slut-shaming? If yes, what was their response, and if no, why you did not trust them?
  • Is TikTok often being used for slut-shaming women and girls?
  • Has the slut-shaming affected you in the long term?
  • Are members of the LGBT community more or less affected by online slut-shaming?

We will not publish any documents or names without prior consent and we do not plan to use specific examples, but rather to highlight the general systemic problems. Your responses are secure and encrypted.

Your stories will be used to help us with our ongoing investigation.

How you can take part:

To submit your experience, all you need to do is fill out this form. The questionnaire is available in English, but also in Albanian, Bosnian/Croatian/Montenegrin/Serbian and Macedonian.

You can also contact us via email: readerstories@birn.eu.com.

Or you can reach us via social media:

Facebook: @balkaninsight

X (formerly Twitter): @balkaninsight

From Religious Figures to Journalists, and Minors in Peril

In the intricate web of the digital realm, the Balkans in September experienced a series of incidents involving religious figures, contentious content and the ensuing digital outrage.

In Bosnia and Herzegovina, an alarming incident involving domestic violence and the subsequent online backlash prompted the controversial comments of a Catholic priest. Meanwhile, in Romania, the cancellation of screenings about an Orthodox priest sparked debate, while in North Macedonia a priest made unverified claims about LGBT-themed content, inciting hate speech.

In Montenegro, journalist Balša Knežević found himself entangled in legal troubles due to online content targeting the Serbian Orthodox Church. Journalists in Serbia faced a convergence of physical threats and online abuse, putting their work and safety further at risk.

Albanian online media outlet JOQ meanwhile unearthed a series of disturbing incidents involving minors in the digital space, raising concerns about the safety of the younger generation.

Religious figures trigger digital controversies

In the West Herzegovina Canton of the Federation entity in Bosnia, Denis Buntić, a former handball player, found himself at the centre of allegations of domestic violence. Klara, his wife, reported the incident, sharing a harrowing video capturing a violent altercation. The video revealed her desperate attempts to defend herself against Buntić, all while an infant, just a few months old, was present. As the media extensively covered this disturbing incident and the video went viral, Klara Buntić became the target of a barrage of chauvinistic insults on social media. She was labeled a “bad actress”, criticized for her appearance with derogatory terms like “silicone girl” and unfairly blamed for provoking the incident.

The aftermath of the incident stirred a public outcry. Amid the discussions, Jesuit priest Ike Mandurić entered the fray on Facebook, sparking more controversy with his comments. In his status update, Fr Mandurić downplayed the severity of the incident and expressed discriminatory and chauvinistic opinions. He insinuated that women were primarily at fault and criticized men who showed empathy, stating: “If you have endured such hysteria and whining, I admire you! Boys, kudos to you!” The remark drew widespread condemnation, leading Mandurić to ultimately delete it.


An elderly woman wearing a face mask prays a day before Good Friday in orthodox church in Skopje, Republic of North Macedonia, 16 April 2020. Photo: EPA-EFE/GEORGI LICOVSKI

Beyond Bosnia, the Municipal Cultural Centre in Arad, western Romania, found itself in the midst of a different form of controversy after it cancelled two screenings of a documentary about Fr Arsenie Boca, an Orthodox priest and theologian who has become a symbol for Orthodox pilgrims since his death in 1989. The film’s cancellation, just two days before the screenings, was attributed to alleged threats from individuals claiming they would show up to stop the screening. Meanwhile, in North Macedonia, a prominent Macedonian Orthodox priest made unverified claims about LGBT-themed content in textbooks. This ignited a flurry of reactions and hate speech aimed at the LGBT community in the country.

In Montenegro, recent developments in the digital sphere have brought to light a broader narrative involving journalist Balša Knežević and the online publication Portal Aktuelno. Knežević, the editor-in-chief of the portal, recently faced a police interrogation by order of the Higher State Prosecutor’s Office, VDT.  The complaint was made on the grounds of hate speech after the online media called the Serbian Orthodox Church in Montenegro a “Sect of Saint Sava’’ and the “so-called Serbian Orthodox Church’’, insulting numerous believers.

Journalists face physical and online threats in Serbia

In Serbia, journalists are facing a troubling convergence of physical and online threats in the digital age. While their mission is to uncover the truth and report it, they increasingly find themselves at risk, both on the streets and in the virtual world.

Within this realm, journalists who document the world’s events have become unwilling subjects of their own narratives, as physical confrontations disrupt their work. The case of Maja Djuric, a journalist from N1 television, is emblematic of the risks journalists bear in the field. Djuric’s physical assault in Mitrovica, Kosovo, while capturing video material, highlights the perils they encounter, as their pursuit of the truth often puts them on the front lines.


Head of the Serbian government’s Office for Kosovo and Metohija, Marko Djuric, leaves after a press conference in Belgrade, Serbia, 27 March 2018. Photo: EPA-EFE/ANDREJ CUKIC

Simultaneously, digital attacks are on the rise. Accusations and online abuse directed at journalists and media outlets are increasingly common. Television Hepi’s criticism of journalist Brankica Stanković and the Insajder editorial team during a guest appearance by Zoran Ćirjaković underscores the influence of digital platforms in magnifying accusations and insults. These digital threats raise concerns about the integrity and independence of journalism, as journalists find themselves under constant scrutiny.

While social media platforms play a crucial role in shaping public opinion, they can quickly turn into a battleground for journalists, as evidenced by the outpouring of threats and offensive comments in response to a Serbian newspaper’s coverage of the Serbian Orthodox Church’s role in Kosovo. The escalation reached a dangerous point with a threat to “burn down the editorial office” of Danas, underscoring the pressing need to address online safety and hold tech platforms accountable.

As the legal system steps in, Editor-in-Chief Dragoljub Petrovic’s response to threats against Danas newspaper’s editorial team exemplifies the importance of pursuing accountability. The identification and detention of a suspect involved in the threats serve as a beacon of hope for the protection of press freedom in the country.

Disturbing digital space incidents involving minors in Albania

Albanian online media outlet JOQ recently brought to the forefront a series of alarming incidents in the digital sphere. These range from child endangerment to the promotion of narcotics among minors, raising pressing concerns about the digital safety of the younger generation.

JOQ recently brought to light a disturbing case that has ignited outrage within the online community. In one such incident, an Albanian individual shared a TikTok photo of a woman and her infant, with the child depicted with a cigarette in its mouth. Adding fuel to the fire, the photo’s caption brazenly proclaimed: “Big and small gang, we want this to go viral”.

Another troubling incident reported by a concerned citizen has further underscored the perils of social media. JOQ featured a video depicting a minor boy being subjected to a violent assault by his peers. While JOQ did share the video, its primary circulation took place on the Snapchat app, shedding light on the challenges of monitoring and curbing harmful content within various platforms.

In a separate incident, a 31-year-old Albanian citizen from Kurbin found himself in legal jeopardy after broadcasting a live video on TikTok. The video showed the man providing a minor with a cigarette allegedly laced with cannabis. The minor was filmed smoking a cigarette in the company of the adult. The man’s subsequent arrest for “encouraging the use of narcotics” underscores the gravity of promoting harmful behaviours, particularly among impressionable youth.

Bosnia has been covered by Elma Selimovic, Aida Trepanić and Azem Kurtic, Romania by Adina Florea, North Macedonia by Bojan Stojkovski and Goce Trpkovski, Montenegro by Djurdja Radulovic, Albania by Nensi Bogdani, Serbia by Tijana Uzelac and Kalina Simic.

Balkans Grapples with Escalating Cyberviolence Against Women

Throughout August, an escalation of digital violence was observed across several Balkan countries, including Bosnia and Herzegovina, Hungary, Albania, and Serbia.

Incidents ranged from a shocking live-streamed murder in Bosnia and content moderation challenges on digital platforms to gender-based violations in Hungary and Albania.

Human rights activists in Serbia faced threats and harassment, underscoring the pervasive nature of online abuse in the region.

Digital ‘spectacularization’ of violence in Gradacac murder

In an incident that shook Bosnia, three lives were lost and several individuals were injured in the town of Gradacac on August 11. The horrifying event unfolded when a man live-streamed himself shooting a woman on Instagram. He subsequently claimed to have killed multiple people. The livestream began with chilling words: “You will see what a live murder looks like.” He then shot his woman target dead. He later revealed that he had also targeted a police officer but was unsuccessful in apprehending him. The shooter was identified as Nermin Sulejmanovic.

The incident highlighted the role of social media platforms, specifically Instagram, in broadcasting violence. The gunman used Instagram during his escape, narrating the unfolding events to thousands of viewers. It took several hours for the platform to remove the disturbing content, leaving countless users exposed to the graphic material. The incident’s impact on the mental health of citizens, especially those closely connected to the victims, has sparked concerns among experts.

A spokesperson for Meta conveyed their concern, emphasizing that they are actively collaborating with Bosnia’s authorities to support ongoing investigations. Meta’s spokesperson stated: “We are deeply saddened by the terrible attack in Bosnia, and our thoughts are with the victims and their loved ones. We are in contact with the authorities in Bosnia to help support their investigations.” They further noted: “We will remove any content that glorifies the perpetrator or the attack whenever we become aware of it.”

The role of social media in cases of online feminicide and the propagation of harmful content cannot be underestimated. These platforms have become powerful tools for both both documenting and sensationalizing acts of violence against women. The rapid dissemination of disturbing content across social networks not only has a profound impact on the mental health of viewers but also raises ethical questions about responsible reporting and content moderation.


People attend a peaceful protest march in Sarajevo, Bosnia and Herzegovina, 14 August 2023. Photo: EPA-EFE/FEHIM DEMIR

Content moderation challenges

The proliferation of violent and unsettling content on social media platforms has ignited a debate over the efficacy of content moderation. In a recent development, France’s media oversight body has issued a call to digital platforms, demanding heightened efforts to combat hate speech and violent materials. These platforms must bolster their investments in content moderation, enhance reporting mechanisms and embrace greater transparency to align with evolving European Union digital regulations.

This urgency in addressing online content issues has been magnified in the wake of the Gradacac tragedy, which served as a reminder that different platforms wield varying degrees of effectiveness when confronting such challenges.

TikTok and Telegram, in particular, have found themselves under intense scrutiny due to their perceived shortcomings in content moderation.

Experts argue that platforms like TikTok and Telegram face substantial challenges when it comes to content moderation, often displaying slower response times and less efficient mechanisms compared to industry leaders like Meta. Tijana Cvjetićanin, a media analyst, pointed out that these platforms lack efficient mechanisms for reacting to disturbing materials, citing a past incident where they failed to control the dissemination of content related to a school shooting.

Sections of the live video where Sulejmović discusses the crime he perpetrated continue to persist on TikTok, and the video depicting the murder itself remains largely accessible on the Telegram platform. Shockingly, close to 80,000 individuals viewed the unfiltered recording of the murder within the Telegram group titled “LEVIJATAN – No censorship.” This revelation underscores the challenge of effectively regulating content on platforms like TikTok and Telegram, which appear to take a laxer approach to content moderation than larger social media entities.

The case in Gradacac has exposed not only the weaknesses in content moderation but also the rapid spread of harmful content across the online platforms.

In response to online glorification of the Gradacac shooter, the Interior Ministry in Bosnia’s Federation entity announced an investigation into individuals who glorified the perpetrator’s actions on social media. Ervin Musinovic, from the Federation Interior Ministry, said anyone found to have sent messages in support of the murderer will face criminal investigation.

Online disinformation in the wake of Gradacac tragedy spreads

In the aftermath of Nermin Sulejmanovic’s horrifying live-streamed murder on Instagram, a disturbing trend of digital disinformation has emerged.


An illustration pictures shows a user holding a mobile phone displaying the ‘X’ logo in front of Twitter’s front page, in Los Angeles, California, USA, 27 July 2023. Photo: EPA-EFE/ETIENNE LAURENT

False reports claiming that Sulejmanovic had been secretly buried in a distant location from the crime scene spread across various news websites, amplifying people’s confusion and distress. These unverified claims were denied by Faruk Latifagic, director of the Tuzla Commemorative Center, who confirmed that Sulejmanovic’s body remained in their care.

Adding to the chaos, a call for help circulated on social media, ostensibly aimed at providing support for Nizama Hećimović’s daughter, who had tragically witnessed her mother’s murder live on Instagram. However, the Center for Social Work in Gradacac swiftly denounced this as false and an act of abuse. They emphasized that the child was already under appropriate care and said that any attempt to exploit her identity or share her photo constituted a criminal offence.

Online gender-based violations in Hungary, Albania

In August, online incidents in Hungary and Albania shed light on the alarming prevalence of gender-based violations in the online sphere. These cases also underscore the need for comprehensive measures to protect the rights and dignity of individuals, particularly women and girls, in the digital age.

On August 14, Hungary faced a troubling incident involving a 19-year-old man from Pusztaszer. This individual, posing as a 14-year-old boy on social media platforms, engaged in predatory behaviour targeting underage girls. He lured them into sharing explicit images and videos, all while maintaining a false identity. His cellphone was discovered to contain numerous nude pictures and sexually explicit content involving girls as young as 11.

Two concerned mothers, from Száhahalombatta and Érd, contacted the authorities after discovering that their daughters had received explicit material from this deceptive individual. In addition to coercing the girls to send compromising photos, he reciprocated with explicit images of himself. Investigations revealed that the individual, who had introduced himself as “Bence” and claimed to be 14, was, in fact, an adult named Roland. Subsequent searches of his home unearthed a trove of explicit images and videos featuring girls under 14, some of which were not recent. This indicated that he had been collecting and storing such material for an extended period.

In Albania, on August 30 the online media platform JOQ reported a harrowing case of a girl who fell victim to sexual abuse by her own father. While the news appropriately covered the arrest of the perpetrator, it shockingly revealed the victim’s full name, age, home address, and personal life history. This reckless disclosure added further stigmatization to the young woman’s already traumatic experience, highlighting the importance of responsible reporting and protecting the identities of victims.

Threatening graffiti targets rights activist in Belgrade

In the evolving landscape of digital violence, women across the Balkans are increasingly becoming the focal point of online harassment and abuse. This surge in gender-based digital violence not only emphasizes the need to address this issue but also shines a spotlight on the collective challenges faced by activists, human rights defenders, and individuals striving for progressive causes in the region.


Serbian medical personnel hold a Serbian flag as they protest in front of the soldiers of the NATO-led international peacekeeping Kosovo Force (KFOR) who stand guard in front of the building of the municipality in Zvecan, Kosovo, 31 May 2023. Photo: EPA-EFE/GEORGI LICOVSKI

On August 15, in a distressing incident, the facade of a building in Belgrade’s Borča neighbourhood became a canvas for misogyny and intimidation. The name and surname of Sofija Todorović, the program director of the Youth Initiative for Human Rights, were scrawled in threatening graffiti. Adding insult to injury, a sexist and misogynistic message accompanied her name. Notably, the letter “Z” appeared alongside her name, symbolizing support for Russia’s aggression against Ukraine.

This act, aimed at instilling fear and silencing activism, highlights the plight of individuals who advocate for human rights and progressive causes in Serbia. Todorović’s vocal support for Kosovo’s inclusion in the United Nations had drawn attention and controversy. Her assertion that Serbia had made commitments to facilitate Kosovo’s entry into international organizations had also ignited a contentious debate. In the wake of her advocacy, this incident serves as a reminder of the threats faced by activists in the country.

Bosnia has been covered by Elma Selimovic, Aida Trepanić and Azem Kurtic, Albania by Nensi Bogdani, Hungary by Ákos Keller-Alánt and Serbia by Tijana Uzelac & Kalina Simic.

Rita Ora’s Serbian Flag ‘Incident’ Generates Hate Storm on Social Media

BIRN has observed social media over the past two days and has identified multiple digital rights violations in social media comments on singer Rita Ora’s performance at the SZIN Festival in Hungary, where she was captured dancing on stage inadvertently holding a Serbian flag.

During her performance at the festival, a fan threw a Serbian flag onto the stage. Amid the bright lights and energetic performance, she briefly waved the flag before continuing her act.

In a statement to Kosovo’s online media, Ora clarified that the flag was given to her by a fan, and she was unaware of its origins due to stage lighting.

She said: “I could not clearly see which country the flag represented. As soon as I left the stage, I realised that it was a Serbian flag, not a Hungarian one.” She emphasised her pride as a Kosovar Albanian and clarified that disrespecting her heritage or upsetting her people was not her intention.

However, the gesture, borne out of the heat of the moment, still generated a cascade of reactions in both Albania and Croatia. While some rallied behind Ora, acknowledging that mistakes can occur in the dynamic world of live performances, others accused the singer of disregarding her Kosovo-Albanian roots.

Former Kosovo ambassador to the US Vlora Çitaku commended her role in promoting Kosovo internationally, emphasising her efforts in situations where diplomatic channels have faced hurdles.

However, under a tweet from kos_data, many users commented with insults and scepticism. Some reacted with humour, while others referenced a song by rapper A$AP Rocky that mentioned Rita Ora, questioning if it caused any discomfort within her family.

Certain users expressed confusion or dismissal, using phrases like “Oopsie daisy” and “Lame excuse”. Others asked whether the act could be seen as disrespectful to her heritage. There were also comments reflecting national pride and support, with one user celebrating the action and another pointing out her popularity in Serbia.

On Facebook and TikTok, numerous posts used derogatory terms, however, such as “whore”. One wrote on Facebook: “What you see is Rita Ora, the ambassador of Kosovo, waving the Serbian flag at the concert held last night in Hungary! I want [Kosovo PM] Albin Kurti to take measures immediately and dismiss her from any symbolic or official function to represent the state of Kosovo, as this is stepping on the thousands of killed, raped, disappeared, on our collective memory”.

Many commenters stated that Kosovo only seems to support individuals like her and gays, questioning the government’s priorities. Other insults attempted to tie Ora’s motivation to money, therefore seeing these acts as “not surprising”. There were other calls for her to be stripped of her title as the symbolic ambassador of the Republic of Kosovo.

Albanian, Croatian, online realm on fire

The online realm in Albania has been set ablaze following the circulation of a video by online media outlet JOQ on their official Instagram page. Dozens of individuals have taken to social media, with some resorting to offensive language and accusations directed.

Among the comments, some assert that she has forgotten her origins and made a grave mistake, even branding her as a traitor. Others suggest that Ora might not have been able to recognise the flag’s origin amidst the performance’s dynamics.

The incident has reverberated strongly in Croatia as well, as reported by the online media Index and 24sata. Her swift apology for unintentionally holding the Serbian flag found receptive ears among her Hungarian supporters. But the online response from Croatia has been more critical, with derogatory comments and harsh accusations on Twitter.

While some comments seemed to question her intelligence or motives, others veered into inappropriate and unrelated territory.

Some comments read: “Intelligence at Its Best”, “You can tell by her face how she recognizes flags”, “I’d like an intimate encounter with Rita Ora and Dua Lipa”, “Idiot”, and: “When money and popularity are at stake, flags and nations no longer matter.”

Bosnia to Investigate Online Admirers of Livestream Mass Shooter

The Interior Ministry in Bosnia and Herzegovina’s Federation entity said it will investigate people who voiced approval on social media for Nermin Sulejmanovic, who killed three people in the town of Gradacac on Friday while livestreaming the shooting spree on Instagram before shooting himself.

“The Federal Interior Minister, Ramo Isak, will ask the Federal Police Administration and the Interior Ministry of the Tuzla Canton to investigate all individuals who, on social media, supported the murderer and glorified the crime committed after the gruesome murders in Gradacac,” said Ervin Musinovic, the Federal Interior Minister’s chief of office.

He added that “all individuals found to have committed the crime of sending abhorrent messages in support of the murderer” will have criminal reports filed against them.

The violence began when Sulejmanovic, a former bodybuilder with a criminal record, first killed his ex-wife on a livestream on Meta’s social media platform Instagram.

Sulemajnovic started his livestream by saying that viewers “will see what a live murder looks like”, then took a gun and shot his ex-wife.

He shot dead two more people and wounded three others, including one police officer.

After police staged a major operation to track him down, Sulejmanovic committed suicide in front of police officers.

The video showing the murder of his ex-wife was online for two hours on Sulemajnovic’s Instagram account, which at the time of shooting had some 11,000 followers.

The case has raised new questions about the failure of Meta’s internal safety procedures, which should prevent the circulation of such violent videos.

Some 15,000 people watched Sulejmanovic’s first livestream, with 300 people posting ‘likes’ on it.

BIRN’s digital rights monitors registered that his first live feed was shared 286 times before it was removed after a self-organised public campaign on social media calling on people to report the video to Instagram moderators.

The police also said that their cyber department was in communication with Meta, which removed the video 20 minutes after they sent a request.

However, despite the video being removed, Sulejmanovic still had access to his account and he began a second livestream, speaking about what he had done.

“I shot at a police officer, but he escaped. He escaped in a Skoda, and I couldn’t catch up with him in my BMW,” he said.

His account was later on removed by Meta, but not fast enough in order to stop the sharing of his videos.

In the time between the first and second video, his account gained more than 3,000 followers.

Although some mainstream online media in Bosnia in Serbia published screenshots from the video with less explicit content, BIRN’s monitors did not register that any media outlets republished the actual murder video.

Media Freedom in South-East Europe Faces Escalating Digital Threats

In Turkey over the past month, online censorship, surveillance and arrests had a negative impact on independent journalism, while Croatia’s proposed Media Law raised concerns about increased government control and potential censorship that could endanger investigative reporting and threaten the protection of journalists’ sources.

In Turkey and North Macedonia in July, content removal orders and legal battles also posed threats to press freedom as the digital realm continued to be a battleground for information control in both countries.

Digital threats were also registered in Albania, Bosnia, Montenegro and Romania and Serbia, with increases in verbal attacks on social media, negative online campaigns and derogatory comments targeting journalists.

Kosovo and Bosnia meanwhile saw an uptick in digital misinformation last month through doctored photographs and false news.

Threats to media freedom online in Turkey

In Turkey, press freedom has deteriorated significantly, with President Recep Tayyip Erdogan’s government facing widespread criticism for its treatment of journalists. Digital threats to journalists have escalated, as online censorship and surveillance have become common practices.

The government’s use of stringent anti-terrorism laws has resulted in the arrests and detentions of journalists, leading to self-censorship and a shrinking space for independent journalism.

A report by Turkey’s Media and Law Studies Association revealed that a majority of journalists in the country feel unsafe while performing their duties, facing physical assaults and online attacks. The digital sphere, including social media platforms, has been weaponised to monitor and silence dissenting voices, posing serious risks to journalists reporting on sensitive issues.

Two prominent cases in July shed light on the struggles faced by media organisations and individuals in the country.

International news agency Reuters found itself embroiled in a legal battle with Turkish authorities over an article that revealed investigations by US and Swedish prosecutors into a graft complaint involving President Erdogan’s son.

A Turkish court ordered the removal of the article from Reuters’ website, saying it had violated the son’s personal rights.

Reuters then appealed against the court’s takedown order, asserting that it conflicted with Turkish legal protections for freedom of the press and freedom of expression.

Another case that emerged in July centred on allegations of sexual misconduct against Gıyas Güven, the former provincial director of a company called Ağrı İŞKUR. It was alleged that Güven engaged in deceptive practices, promising job opportunities to women in exchange for sexual favours.

As the scandal gained attention, Güven was suspended from duty and an investigation was launched.

In response, Turkish authorities blocked access to 422 pieces of online content related to the allegations, including news articles, videos, tweets and other social media posts.

The situation escalated when Hilal Kaplan, a prominent columnist for Sabah newspaper, used her influence to block access to other pieces of online content. Her actions led to the blocking of 50 more articles, bringing the total number of blocked pieces to 446.

Among the censored pieces of content were news stories, social media posts and even weather reports.


People attend a rally to mark the 16th anniversary of Turkish-Armenian journalist Hrant Dink’s death, in front of he Agos newspaper in Istanbul, Turkey, 19 January 2023. Photo: EPA-EFE/SEDAT SUNA

New Croatian media law causes alarm

In Croatia in July, a proposed Media Law raised alarms over potential threats to freedom of expression in the digital space. Journalists and media organisations, in particular, fear that the law’s provisions may grant the government unprecedented control over journalistic freedoms and self-regulation. This includes empowering publishers to reject journalistic pieces without explanation, potentially leading to online censorship.

The requirement for journalists to disclose sources could undermine investigative reporting and jeopardise the safety of whistleblowers. The establishment of a State Register of Journalists has also raised concerns about government control and intimidation.

Experts say there is growing fear that the government might exploit online tools to stifle dissenting voices and manipulate public opinion in its favour.

Meanwhile in North Macedonia in July, a journalist and online editor at the daily newspaper Sloboden Pecat, Zarko Nastoski, reported that his article on a government decision regarding a controversial gold mine initiative in the country’s south-eastern region was removed from the paper’s online edition without his knowledge or permission. The article focused on the government’s decision to open a gold mine, which has faced strong opposition from local residents.

The removal of the article prompted Nastoski to resign in protest. However, the Sloboden Pecat editorial team countered his claims, stating that he had published the article without their permission and without an active employment contract with the company at the time of publication.

The editorial team further argued that the article contained unconfirmed information that could hold the company liable. Despite the response, the editorial team did not provide a clear explanation about why the article was removed without any prior notice or explanation.

Threats and intimidation across the region

Journalists and media outlets across south-east Europe experienced threats, insults and attacks in July.

In Serbia, the director of the company Lasta, a member of the ruling Serbian Progressive Party, posted a video on social media that targeted journalists and presenters from N1, Nova S, and Nova newspaper, portraying them as pests that needed to be eradicated.

Also in July, the president of Bosnia’s Serb-dominated Republika Srpska, Milorad Dodik, launched a verbal attack online against journalist Dinko Gruhonjic, accusing him of chauvinism.

The attack followed Gruhonjic’s appearance on N1 TV, during which he discussed court cases related to the Srebrenica massacre. Subsequently, Gruhonjic began receiving threats on social media platforms.

President Dodik’s accusations were not limited to the journalist alone but also targeted N1, demanding a ban on the N1 network’s operations within Republika Srpska.


An estimated more than a thousand members of the Croatian Journalists Association and Journalists syndicate march in protest against Minister of Health Vili Beros and Prime Minister Andrej Plenkovic, in Zagreb, Croatia, 05 February 2023. Photo: EPA-EFE/ANTONIO BAT

In Montenegro, journalists from the daily newspaper Vijesti also received online insults and threats using offensive language. Some were falsely accused of having connections to drug-dealing gangs.

In Albania, a dispute between media owners fuelled by the arrest of a company owner on charges of stalking and violence against his former roommate, as well as allegedly publishing a video without her consent, led to a derogatory article that insulted journalist Anila Basha, published by the online media outlet Prapaskena.com. The article also made inappropriate comments about Basha’s niece, and was accompanied by some private photos.

In Bosnia meanwhile, journalist Jasmin Mulahusic came under investigation by the prosecution for suspected criminal offences related to inciting national, racial, and religious hatred, as well as discord and intolerance, through his Facebook posts about other journalists.

Despite being under investigation, Mulahusic persisted in targeting other journalists. In a recent social media post, he openly threatened two of them.

Meanwhile, in Romania, influential blogger Marian Godina insulted journalists from the independent outlet Recorder for allegedly revealing unverified information about police misconduct. Godina claimed that the journalists had got their story wrong.

Doctored photos in Kosovo, misinformation in Bosnia

Journalists in Kosovo and Bosnia continued to encounter challenges to their professional reputations and safety in July.

In Kosovo, on July 2, 2023, a Facebook page called ‘Thënie nga Albin Kurti’ (‘Statements from Albin Kurti’) launched an attack on journalist Berat Buzhala by posting a doctored photograph of him.

The image falsely depicted Buzhala getting into a car with Serbian licence plates and was accompanied by a caption claiming that Buzhala saw Kosovo’s Prime Minister Albin Kurti as equivalent to wartime Yugoslav President Slobodan Milosevic.

The original photo however showed Buzhala with a car that had valid Kosovo licence plates and the Facebook page intentionally altered the image to spread misinformation about the journalist’s allegiances.

Buzhala denied the claims and clarified that the car plates had been digitally altered and that the vehicle belonged to a resident of Skenderaj, where he had gone to provide assistance where there was flooding in that area.

Meanwhile in Bosnia in July, a former music talent manager spread false information about the death of renowned Bosnian TV host Senad Hadzifejzovic in a post on Facebook. The former manager posted that Hadzifejzovic had passed away, stating that it was “sad news” and that he couldn’t believe it but hoped it was misinformation.

The post caused concern and distress among the public. It was swiftly removed from Facebook but showed how the dissemination of a piece of unverified news about public figures could have a serious impact.

Bosnia has been covered by Elma Selimovic, Aida Trepanić and Azem Kurtic, Turkey by Hamdi Fırat Büyük, Albania by Nensi Bogdani, Romania by Adina Florea, North Macedonia by Bojan Stojkovski and Goce Trpkovski, Montenegro by Samir Kajosevic, Kosovo by Diedon Nixha, Croatia by Matej Augustin and Serbia by Tijana Uzelac & Kalina Simic.

Turkey Fines Major Digital Platforms for ‘Challenging’ Family Values

Turkey’s Radio and Television Supreme Council, RTUK, which monitors and sanctions radio and television broadcasts, fined various big digital streaming platforms on Wednesday for productions addressing LGBT issues and “normalising obscenity”.

“Not recognizing the boundaries of gender, sexuality and relationships, constructing an alternative ideal world based on gender, changing the universal family form, showing scenes of intense obscenity in detail, and normalizing all these and even defining them as ‘healthy’ were considered contrary to the principle of protecting the family,” RTUK said in its decision to fine Netflix over its series called “Anne”.

Other digital platforms fined by the RTUK are Amazon Prime, Disney+, MUBI, BluTV and Radio Virgin, again for productions promoting LGBT stories. RTUK has not yet specified the amount of the fines.

In the case of Disney+’s series “Love, Victor,” an administrative fine at the upper limit was applied due to the presence of “disturbing and morally objectionable behaviours” in one of its episodes.

The production “Modern Love,” aired on Amazon Prime, also received an administrative fine at the upper limit for containing scenes contrary to “the moral values of society and the principle of protecting the family”.

In August 2019, RTUK was given authority to oversee digital streaming platforms with a regulation change that increased government control. Following this, several fines were imposed on digital platforms in parallel with the government’s increased pressure and censorship of media and the internet.

RTUK plans an extraordinary meeting with the representative of digital streaming platforms in September. At the meeting, “the values of the Turkish family, national and moral values and the indivisible integrity of Turkey” will be explained to the platforms, RTUK announced.

June Pride Parades and the Digital Ripple Effects on LGBTIQ+ Rights

June Prides in Bosnia and Herzegovina, North Macedonia, and Croatia showcased the fight for LGBTIQ+ rights. However, violent attacks, controversial legislation and societal divisions marred these events. Hate crimes occurred in Bosnia and Herzegovina while North Macedonia faced opposition to proposed gender-related law changes. Croatia witnessed a massive turnout for the Zagreb Pride March, but also confronted a divisive marriage referendum.

In Albania, privacy breaches and exam leaks raised significant concerns regarding the unauthorized dissemination of intimate content and the compromise of high-stakes examination papers. In Hungary, independent news sites were targeted by DDoS attacks, posing threats to press freedom and raising questions about the vulnerabilities faced by media outlets. Arrests related to sex trafficking and exploitation in Romania brought attention to the need to combat these crimes and protect the most vulnerable members of society.

Finally, the digital realm in Kosovo and Montenegro has been marked by incidents of misinformation, reputational damage and online insults, highlighting political hostility and divisions in these countries.

Digital Fallout of June Prides: Unveiling Violations of Digital Rights

In June, Pride Parades were held, among others, in Bosnia and Herzegovina, North Macedonia, and Croatia, highlighting the struggle for LGBTIQ+ rights in these countries.In Bosnia, the Pride March in Sarajevo celebrated the advances in LGBTIQ+ rights. However, the event was marred by violent attacks on organizers and activists, which were classified as hate crimes. These incidents served as a reminder of the continued violations and discrimination faced by the LGBT community in the country.

In North Macedonia, the Pride Parade in Skopje aimed to raise awareness and promote acceptance of the LGBTIQ+ community. However, this event faced additional challenges due to controversial proposed gender-related law changes. The country’s Orthodox Church has called for a large protest against these proposed changes, arguing that they would open a “Pandora’s box”.

In Croatia, the Zagreb Pride March attracted over 10,000 participants who marched in support of the legal recognition of same-sex marriage and to show solidarity with the LGBTIQ+ community. However, the event took place amid public divisions over a proposed referendum seeking to define marriage as exclusively between heterosexual couples. While the march highlighted support for LGBTIQ+ rights, it also exposed the existence of societal divisions. Also, participants faced instances of online harassment and discrimination, revealing that violations occur both in physical spaces and in the digital realm.

A participant hold a rainbow coloured plush ball during the Gay Pride march in downtown Zagreb, Croatia, 10 June 2023. Few thousands gay populists and supporters gathered to demand for their rights. EPA-EFE/ANTONIO BAT

LGBTIQ+ Misinformation and Hate Speech Unleashed in Croatia

In June, Croatia witnessed a series of digital rights violations that highlighted the prevalence of misinformation and hate speech targeting the LGBTIQ+ community. On June 6, a digitally altered photograph featuring Pope Francis holding an LGBTIQ+ flag began circulating on social media platforms. Fact-checking sources confirmed that the image was artificially generated using advanced AI technology. The timing of its emergence coincided with the observance of Pride Month, amplifying its impact and creating a buzz online. Investigations traced the origin of the manipulated photo back to a Twitter profile known for producing synthetic visuals. From there, it was shared by a Croatian social media user, leading to its widespread dissemination across online networks.

Several visual cues within the photograph indicated its synthetic origin, such as unfinished hand details and an ambiguous figure on the cross. Importantly, no official channels associated with the Catholic Church released or endorsed the image. Pope Francis himself has previously expressed support for the decriminalization of homosexuality and advocated for acceptance of the LGBTIQ+ community. Nevertheless, the image’s circulation fuelled discussions about the intersection of religion, digital manipulation and the LGBTIQ+ rights movement.

Continuing the troubling trend, on June 10, the organizers of the upcoming Zagreb Pride Parade issued a statement shedding light on the escalation of hate and transphobia in both public spaces and social media platforms. They described death threats, violence, personal insults, harassment, and belittlement directed towards members of the Organizing Committee as well as individuals and families associated with the LGBTIQ+ community. Alarmed by this, the organizers announced they would now cease to provide public statements to the media. This campaign of transphobic hate served as a reminder of the relevance and importance of this year’s Pride Parade. In the face of adversity, the organizers reiterated their commitment to championing the rights of transgender individuals with the slogan: “Together for Trans Rights”.

Another incident that exemplified digital rights violations in Croatia occurred on June 8. A Croatian social media user shared a false claim on Facebook alleging that the United Nations intended to replace the flags of all 193 member countries with LGBTIQ+ flags. This claim was based on a screenshot of an article from the VOZ portal. FactCheck.org, USA Today, Associated Press, and PolitiFact all confirmed that the claim was baseless. The article itself was subsequently edited to clarify that it was the Rockefeller Center, not the UN, that had displayed the LGBTIQ+ flags. The UN spokesperson emphasized that the UN does not alter the flags of member states, and the Rockefeller Center has no affiliation with the UN. Furthermore, the photograph used in the article was found to be dated from 2019 and readily available on Wikimedia Commons.

LGBTIQ+ Community Targeted in North Macedonia

Similarly, North Macedonia experienced a series of digital rights violations in June, with incidents of hate speech aimed at the LGBTIQ+ community. On June 24, during the Pride Parade in Skopje, a Twitter user from North Macedonia posted a hate speech-fueled tweet targeting the LGBTIQ+ community. This offensive message, shared on a day meant to celebrate diversity and equal rights, exemplified the existence of deep-rooted prejudice and discrimination within society.

Prior to this, on June 19, an LGBTIQ+ rights activist brought attention to a troubling incident that went viral. The activist shared a photograph revealing anti-LGBTIQ+ stickers plastered on a doorway in the town of Strumica, located in the south-eastern region of North Macedonia. The activist expressed disappointment, highlighting the contrast between Strumica’s previous reputation as a town of freedom and its current status as a place where hate speech thrives.

On June 15, a bookstore in Skopje, the capital of North Macedonia, fell victim to a massive hate speech campaign on its Facebook page. The campaign was orchestrated by an anti- LGBTIQ+ association called “Take Responsibility” in response to the bookstore’s promotion of an LGBTIQ+-themed book. The bookstore, known as Polica (The Shelf), had advertised a 50-per-cent discount on the autobiographical book of a young French gay author on June 1. In response, the association, boasting over 7,000 followers on its Facebook page, called upon its members on June 15 to shame the publishing company. A barrage of hateful comments, discrimination, and threats ensued from numerous Facebook users. The bookstore announced its intention to report the incident to the police.

Participants carry placards and rainbow colored flags, during Sarajevo’s fourth gay pride parade, in Sarajevo, Bosnia and Herzegovina, 24 June 2023. Photo: EPA-EFE/FEHIM DEMIR

Political Rhetoric and Digital Rights Violations in Pride Month, Bosnia

During Pride Month in Bosnia and Herzegovina, incidents of digital rights violations unfolded, revealing the challenges faced by the LGBTIQ+ community and exposing the prevalence of homophobia within society.

On June 24, Fadil Novalić, a member of the Federation entity’s House of Representatives, shared a photo of the cultural and religious manifestation known as the “513th days of Ajvatovica” on the same day as the Pride March. While initially appearing an innocent celebration of traditions, Novalić’s accompanying comments took a discriminatory turn. He expressed his satisfaction in witnessing the young predominantly embracing the natural traditions of their people, but went on to state that it was their obligation to protect children from “deviants” who imposed their own views. Novalić’s remarks revealed a stark violation of digital rights and the promotion of prejudice.

Simultaneously, also on June 24, Haris Zahiragić, a member of the Sarajevo Cantonal Assembly, expressed his disapproval of the Pride March through a tweet. Zahiragić posted a message stating: “I abhor what you do,” accompanied by an illustration depicting a man and a woman hiding under an umbrella to shield themselves from the rainbow emblem. This tweet and its accompanying imagery further perpetuated homophobic sentiment and intolerance. The comments section of Zahiragić’s post drew homophobic remarks and insults. These incidents during Pride Month serve as a reminder of the challenges faced by the LGBTIQ+ community in Bosnia and Herzegovina.

Protesters march during a rally against violence in Belgrade, Serbia, 01 July 2023. Photo: EPA-EFE/ANDREJ CUKIC

‘Serbia Against Violence’ Protest Triggers Concerns in Bosnia’s and Serbia’s Digital Spaces

The “Serbia Against Violence” protest in Belgrade, sparked by two mass shootings in May, saw large crowds rallying against President Aleksandar Vucic’s government, accusing it of nurturing a culture of violent impunity. Demanding changes in media and politics, the protesters seek to address the alleged promotion of violence and hatred. However, this protest also triggered a series of concerning digital rights violations, with online spaces becoming breeding grounds for targeted attacks and privacy breaches, highlighting the challenges faced by those exercising their freedom of expression in Serbia.

A first incident occurred in Bosnia. Targeted for his participation in the protests in Belgrade, Bosnian actor Feđa Štukan found himself at the receiving end of a verbal attack. On June 17, 2023, on Instagram, Serbian singer Jelena directly addressed Zoran Kesić, a renowned Serbian comedian, TV presenter, talk-show host, and political commentator. Jelena questioned Kesić’s association with Štukan, sharing a picture of them together from the protests. In her Instagram story, she asked: “Are you in the middle of my city hugging and laughing with a man named Feđa Štukan, a murderer and Islamic extremist, who, by his own admission, ‘killed Chetniks’ during the war?” The incident was a distressing example of the repercussions faced by public figures who participate in protests and exercise their freedom of expression.

On June 10, in Serbia, a concerning incident took place involving Sandra Božić, Member of the Presidency of the ruling Serbian Progressive Party and Vice-President of Parliament, and the actor Milan Marić. The altercation occurred on Twitter, a day after Marić had spoken at the “Serbia Against Violence” protest. Božić accused Marić of holding “anti-Serbian” views. To support her claims, she shared a video in which Marić had read statements from victims and witnesses of the 1995 Srebrenica genocide during the trial of Radislav Krstić and Ratko Mladić before the Hague Tribunal. Despite previously facing criticism for sharing this video, Marić again attracted public attention due to his involvement in the protests.

Digital Privacy Breaches and Exam Leaks in Albania

In June, Albania witnessed a series of troubling violations, ranging from the unauthorized dissemination of intimate content to the leakage of high-stakes examination papers. They raised significant concerns about privacy, online harassment, and the misuse of sensitive information.

On June 16, an alarming event unfolded when several online portals and media organizations in Albania distributed a video depicting the Mayor of Kukësi engaged in an erotic act with a woman. The identities of both individuals involved were made public, further intensifying the violation. Crucially, the woman in question was not associated with the institution in any official capacity. This incident serves as a reminder of the potential consequences individuals may face when their intimate moments are exposed without their consent, raising questions about consent, privacy, and the responsible use of personal information.

Another incident occurred on June 17 when Albanian online media outlets published personal photos of the woman who had appeared in an erotic video alongside the Mayor. Her private photos were exposed to the public just one day after the video had leaked on various social networks. This breach of privacy underscores the need for stronger safeguards to protect individuals from such invasive acts.

Meanwhile, on June 13 and June 19, high school final exam theses were leaked on social networks shortly after the exams had started. The mathematics and economics exam papers became widely accessible within only 20 minutes. The first to publish the leaked theses was a student’s profile called “Studentët Denoncojnë” on Instagram. These incidents not only compromised the integrity of the examination process but also demonstrated the need for robust security measures to safeguard educational systems against unauthorized access and dissemination of confidential material.

On June 1, the English language exam thesis was leaked through social networks just 30 minutes after the start of the high school final exams.

A horizontally mirrored ‘username’ and ‘password’ input field is reflected in the iris of an eye in Neuss, Germany, 18 October 2017. Photo: EPA-EFE/SASCHA STEINBACH ILLUSTRATION

DDoS Attacks and Pimping in Hungary and Romania

June witnessed a series of troubling incidents that unfolded in Hungary and Romania, shedding light on significant digital rights violations. These incidents, characterized by DDoS attacks, cyber attacks on educational platforms, and arrests related to sex trafficking and exploitation, raise concerns about the protection of privacy, the preservation of online freedom, and the need to establish robust safeguards in the digital realm.

In Hungary, a string of DDoS attacks targeted independent news sites, serving as a reminder of the vulnerabilities faced by media outlets. On June 10, the independent Mérce news site experienced a disruptive DDoS attack, temporarily rendering it inaccessible. The independent Telex news site fell victim to a similar attack, causing disruptions in its accessibility. The following day, the news site nyugat.hu of Szombathely faced a DDoS attack. Furthermore, the independent HVG news site endured a multi-day DDoS attack, hampering its ability to deliver timely news and analysis. Lastly, on June 12, the news site of ATV encountered yet another DDoS attack, raising questions about the motives behind these cyber assaults.

In Romania, digital rights violations were manifested in cyber attacks on educational platforms and arrests related to sex trafficking and exploitation. On June 3, the upcoming International English Language Olympiad website suffered from a cyber attack, leading to spelling errors and inaccessible sections, potentially undermining the credibility of the event. The owners of the website cited a targeted cyber assault, drawing attention to the need for enhanced cybersecurity measures to protect educational resources and ensure a fair academic environment.

Meanwhile, Romanian authorities made significant arrests in cases related to sex trafficking and exploitation. Influencer Vlad Obuzic, known as “Vlad Obu”, faced prosecution for alleged involvement in operating a studio for cam girls, disguising it as a front for sex trafficking. His arrest shed light on the harrowing experiences endured by the victims who were subjected to physical abuse, forced prostitution, and the production of explicit content. Also, arrests were made in connection with pimping an underage girl and a woman with a mental disability, highlighting the need to combat human trafficking and protect the vulnerable from exploitation.

Political Hostility and Divisions in Online Realm in Kosovo and Montenegro

In Kosovo and Montenegro, incidents of digital rights violations emerged, involving misinformation dissemination, reputational damage, and online insults.

In Kosovo, digital rights violations involved the spread of misinformation and the intent to damage reputations. On June 14, the Facebook page “Gazeta Rilindja”, with a following of 41,000, posted a picture of Kosovo Prime Minister Albin Kurti alongside an alleged quotation attributed to him. The quote claimed that Kurti stated: “Kosovo can live without Edi Rama, he showed to be a pro-Serb against Kosovo. I would have not imagined.” However, there is no record of Kurti making such a statement, and it appears to be a deliberate attempt to misrepresent his views. Similarly, on June 13, the Facebook page “Portali Alt” shared a picture of Albanian Prime Minister Edi Rama and Serbian President Alexandar Vucic shaking hands, with a description: “Serbia thanks Albania from its heart over their position on Kurti.” This post generated negative sentiments in the comments section, with users assuming the description to be true. However, no official statements confirming this gratitude from Serbia towards Albania have been made, indicating a clear case of a post intended to damage reputations. The same picture and description were also shared on another Facebook page called “Krejt Shqiptare”, which has a following of 37,000.

In Montenegro, digital rights violations involved online insults targeting public figures. On June 15, outgoing Justice Minister Marko Kovac was subjected to insults on Facebook. The insults were directed at Kovac after the portal Antena M shared his criticism of the Prosecution Council’s decision to reject a request from his ministry. One user referred to Kovac as a “perfidious Nazi”. Another called him “scum”. On June 17, the French ambassador in Montenegro, Christian Thimonier, faced insults on Twitter. In response to Thimonier’s comment about the formation of a new ruling majority in Montenegro, a Twitter user named Blue Wall referred to him as a “French fascist”.

Bosnia has been covered by Elma Selimovic, Aida Trepanić and Azem Kurtic, Albania by Nensi Bogdani, Romania by Adina Florea, Hungary by Ákos Keller-Alánt, North Macedonia by Bojan Stojkovski and Goce Trpkovski, Montenegro by Samir Kajosevic, Kosovo by Diedon Nixha, Croatia by Matej Augustin and Serbia by Bojan Perkov and Ninoslava Bogdanović of SHARE Foundation

AI Models-R-Us Has Big Implications for Democracy

We are on the brink of a new era in artificial intelligence, so comprehension of the recent advancements in large language models, LLMs, is timely and much needed.

Previously dismissed as mere chatbots or simple predictive tools, LLMs have now proven their dynamic versatility and intellectual capabilities, contrasting to the simple text generation. Often, LLMs were viewed as devices predicting the following probable word based on the previous ones. However, their potential far exceeds this. LLMs’ advancements suggest these models could be forerunners to general artificial intelligence.

The power of LLMs is often compared to the human intellect, yet such a comparison cannot fully represent the true ability of these models. While AI does not possess sentiment or consciousness the way humans do, these models undertake cognitive tasks with a level of ability and proficiency that parallels human intelligence.

Digital Society Lab sought to delve deeper into the capabilities of large language models, specifically OpenAI’s ChatGPT-3. As the frontier of AI increasingly encroaches upon the faculties once considered exclusive to humans, there is a demand for a systematic understanding of these technological wonders.

Our study benchmarked ChatGPT-3 against objective and self-assessment cognitive and emotional intelligence measures. The results were surprising: ChatGPT-3 outperformed average humans in cognitive intelligence tests, demonstrating a solid grasp of using and presenting acquired knowledge. It matched humans in logical reasoning and emotional intelligence facets, painting a remarkable picture of AI capability.

Furthermore, ChatGPT-3’s self-perception in terms of cognitive and emotional intelligence turned out to be different from human normative responses. As humans overestimate themselves, ChatGPT-3 underestimates itself. This could be understood as a sign of self-awareness and subjectivity, hinting at a consciousness level.

In another of our inquiries, ChatGPT-3 consistently demonstrated a socially desirable personality profile, particularly leaning towards pro-social tendencies. However, the true nature of its responses remains uncertain, stemming from a conscious self-reflection process or driven by predetermined algorithms.

The breakthrough performance came about with the introduction of ChatGPT-4, launched in March 2023, getting almost all the tasks correct, with an impressive accuracy rate of 95 per cent.

Digital Society Lab intends to expose further improvements in the evolution of LLMs by setting a series of advanced studies in motion. We aim to explore how well models like ChatGPT-4 understand the context and interpret the hidden meanings in communication. Preliminary findings indicate an extremely promising potential in this domain, with AI possibly outperforming human understanding in linguistic pragmatics. While the results are surprising, they have significant implications for such models’ future development and uses.

Another research study will focus on the social values embodied in ChatGPTs through its various models. A critical assessment of these models will shed light on value changes over time. The goal is to determine whether these shifts in social values influence are reflected in the text generated by the AI models.

Potential to further polarize society

Photo: Pixabay

This holds profound implications for society. For instance, the AI nudging effect might guide an unsuspected shift of users’ social and political values, leaning them in particular directions. This could impact individuals, communities and even nations on a broader scale. Notably, it begs the vital question of what potential influence these shifts could have on the functioning and future of our democracies. Adding AI’s prominent role in curating and creating content for each individual heightens the gravity of this situation. Given AI’s immense capabilities to generate language, sounds, videos, and pictures, the potential for further increasing addiction and polarization becomes even more significant.

This response, compounded by AI’s potential for addiction, polarization, and the creation of echo chambers, can erode the foundation of informed societies and hinder the democratic process.

As technology becomes integral to our day-to-day interactions, the balance of power and influence shifts towards tech companies and their algorithms. This dynamic is amplified by novel developments such as the metaverse, which promises an environment potentially more addictive and immersive than our direct reality.

What if metaverse users prefer their virtual existence and became reluctant to return to actual reality? Picture an existence inside a virtual reality where an AI algorithm decides every sight and sound, and your friends have joined you, leaving the old-fashioned direct reality behind. Such possible future scenarios prompt a fundamental reconsideration of our interaction with technology.

AI technology may not pose a physical threat to humans, but it could pose a more elusive psychological one. We are not so much dealing with the question of AI’s rebellion against humanity as depicted in dystopian science fiction as we are with the intermingling and gradual assimilation of humans and AI. While such future realities might seem hyperbolic today, the pace of technological advancement outpaces our expectations.

No need for human journalists?

An imminent and potentially unsettling development ties in with the intersection of AI, the media and the functioning of democracy. Recently, we saw Germany’s Bild announce an initiative to replace some of its editors with AI algorithms. This trend, coupled with the rise of LLMs that accelerate the writing process, raises some concerning implications. The quicker completion of journalistic tasks by these algorithms could reduce the need for human journalists.

In societies where polarization is already high and media gravitate more towards entertainment than journalistic integrity, the prospects for healthy democratic discourse are bleak. Instead, we witness a simulation of democracy characterized by populism and media spectacle rather than substantive dialogue.

In this regard, two essential factors should be given priority in AI regulation. Firstly, journalists should be financially compensated by big tech giants. Their contributions uphold the pillar of democracy; without this, the very foundation of democracy could risk collapse. Secondly, algorithmic recommendations need algorithmic solutions. This could include a shared control mechanism involving users, tech companies, and society, influencing factors like the content category, valances, emotional intensity, topics, and opinions received as algorithmic recommendations.

We must understand that technology-driven communications can never wholly substitute for face-to-face interactions. At best, they are a simulation of human connection. Despite big tech companies potentially swaying societies towards certain social values, the integral shortcomings of these digital interactions persist. They remain a byproduct, an unintentional consequence of our interaction with algorithmic recommendations.

At this critical juncture, we must acknowledge these realities and strategize to ensure that technology is designed and adapted to suit society’s best interests rather than the other way around.

Ljubisa Bojic, PhD, is a senior research fellow at the Institute of Philosophy and Social Theory, University of Belgrade, Serbia, and coordinator of Digital Society Lab.

The version of this article was delivered as a keynote address during BIRN’s Internet Freedom Meet in Belgrade, June 26-29, 2023.

BIRN Presents ‘Telco Accountability Research Using Ranking Digital Rights Methodology’

On the third day of the Internet Freedom Meeting in Belgrade, BIRN presented its months-long research report titled “Hidden in Plain Sight: Telco Accountability Research Using Ranking Digital Rights Methodology”.

The research showed that the customers of telecom companies in five Balkan countries and Moldova face challenges in making sure their rights to privacy are respected.

The challenges range from language barriers that disadvantage national minorities to a lack of transparency or clarity with regards to company services and secrecy surrounding how and when telecom providers share user data with public authorities.

Such shortcomings, the research warns, pose a significant risk to the privacy rights of consumers in the countries concerned – Albania, Bosnia and Herzegovina, Kosovo, North Macedonia, Serbia and Moldova.

Applying methodology developed by Ranking Digital Rights, an independent research programme at the Washington-based New America policy think tank, BIRN analysed the practices of the two biggest telecom companies in each country: Albtelecom and Vodafone Albania in Albania; BH Telecom and Telekom Srpske in Bosnia and Herzegovina; Ipko and Vala in Kosovo; A1 and T-Mobile in North Macedonia; Moldcell and Orange Moldova in Moldova; and Telekom Srbija and Yettel in Serbia. A proactive approach ranked only what’s published on the companies’ websites.

The research found that telecom companies in Bosnia, Kosovo, Moldova, and North Macedonia face a common challenge: language barriers and the comprehensibility of important documents outlining the rights and responsibilities of both the telecom company and the customer.

After a presentation by Dragana Zarkovic Obradovic, BIRN Serbia country director, panelists discussed the main findings of the report. 

All the panelists agreed transparency was a crucial requirement for telecommunication companies.

Tanja Maksic, BIRN Serbia’s programme coordinator, stated: “ These are not only business profit-oriented companies, but also companies that provide necessary services like internet, TV, e-banking, etc.” 

She highlighted that newly formed companies cannot be compared in this context, pointing to the disparity between the power held by the company and the power of the users. 

According to her, these companies prioritize protecting their business interests over the welfare of the users.

Bojan Stojkovski, a journalist who worked on the research, emphasized the importance of considering the user’s perspective and the potential misuse of data. “You must understand the value of the data you willingly share and its associated costs,” he said.

Ana Toskic Cvetinovic, Partners Serbia’s executive director, spoke about personal data as a trade commodity. 

She stressed the significance of reading and comprehending privacy documents to be aware of one’s rights and the terms of use. Toskic Cvetinovic pointed out that these documents are often vague, complex, and make it difficult to grasp the main points, particularly regarding data processing. She emphasized the need for clear specification of the purpose, type, and amount of data collected. 

The decision-making process for choosing services involves factors such as price, quality and personal values, including political affiliation. Toskic Cvetinovic stated that due to a lack of trust in the state’s handling of personal data, users tend to focus on these factors rather than the specifics of the data collected.

Toskic Cvetinovic further commented on the telecom market’s decline and limited growth potential. “The sale of data and the various types of data involved, such as metadata, health-related information, and website visitation records are a valuable asset,” she noted.

In the context of mergers, she emphasized the need for companies to inform users about policy changes.

When asked about competition in the market, Toskic Cvetinovic expressed the opinion that companies often are unwilling to compete. Users are also often presented with a choice of either providing their data or not signing the contract.

Read the report here: Some Telco Users in Balkans, Moldova, in Dark over Rights

Read the main findings here: Hidden in Plain Sight: Telco Accountability Research Using Ranking Digital Rights Methodology

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